These case studies are likely to appear in formal research venues, as journals and professional conferences, rather than popular works. The resulting body case study report pdf ‘case study research’ has long had a prominent place in many disciplines and professions, ranging from psychology, anthropology, sociology, and political science to education, clinical science, social work, and administrative science. In doing case study research, the “case” being studied may be an individual, organization, event, or action, existing in a specific time and place.
For instance, clinical science has produced both well-known case studies of individuals and also case studies of clinical practices. However, when “case” is used in an abstract sense, as in a claim, a proposition, or an argument, such a case can be the subject of many research methods, not just case study research. Case studies may involve both qualitative and quantitative research methods. Case study research can mean single and multiple case studies, can include quantitative evidence, relies on multiple sources of evidence, and benefits from the prior development of theoretical propositions. The case study is a research approach, situated between concrete data taking techniques and methodologic paradigms.
An average, or typical case, is often not the richest in information. In clarifying lines of history and causation it is more useful to select subjects that offer an interesting, unusual or particularly revealing set of circumstances. A case selection that is based on representativeness will seldom be able to produce these kinds of insights. A case may be chosen because of the inherent interest of the case or the circumstances surrounding it.
Beyond decisions about case selection and the subject and object of the study, decisions need to be made about purpose, approach and process in the case study. It is thus possible to take many routes through this typology, with, for example, an exploratory, theory-building, multiple, nested study, or an evaluative, theory-testing, single, retrospective study. The typology thus offers many permutations for case-study structure. These are, to a differentiable degree, similar to the case study in that many contain reviews of the relevant literature of the topic discussed in the thorough examination of an array of cases published to fit the criterion of the report being presented.
These case reports can be thought of as brief case studies with a principal discussion of the new, presented case at hand that presents a novel interest. Some issues are usually realised in a situation where marketing is concerned. In a case where the market of any organisation is in a messy state, the agency will always seek to find out some of the reasons why the scenario is that way. They will have to gather information that may help them in solving such issues. For this to be fully achieved, one must be able to carry out a market research to establish where the problem is. This, therefore, calls for the different methods which can be used in a situation where one wants to conduct a marketing research.